Everything We Know About Kylie Jenner's Current Net Worth

August 2024 ยท 9 minute read

Highlights

Kylie Jenner is well-known for her many accomplishments and the significant impact she has had on a variety of fields, including the fashion and beauty industries, the news media, and popular culture. Kylie Jenner has left an indelible mark on the contemporary landscape of entertainment, beginning with her early exposure to reality television and continuing through her meteoric rise as a business mogul, social media influencer, and cultural icon.

Kylie is the second richest of the Kardashian-Jenners, quickly catching up to her big sister Kim Kardashian, and will soon reach billionaire status as well. No, she is not a billionaire yet, as many thought. While reports have her bouncing anywhere from $700 million to $1.8 billion, Forbes confirms her net worth on the list of "America's Richest Women Under 40" at $680 million.

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Updated January 2024:Kylie Jenner may no longer be a billionaire, but that does not mean she is not still working to increase her net worth. Most recently, Jenner released Khy. Khy is her new clothing line that offers everything from faux leather looks to oversized sweatshirts and sweatpants. So far, the brand has been incredibly successful, with the first drop earning $1 million.

10 Kylie Jenner: How It Started

Kylie Jenner was born into a household of entrepreneurs who all have multi-million dollar net worths

Born on August 10, 1997, Kylie Jenner hails from the high-profile Kardashian-Jenner family. She rose to prominence primarily just by being born.

The Kar-Jens, who consist of Kim, Kourtney, Khloe, Kylie, Kendall, and their mother Kris, have made quite a name for themselves in the entertainment industry. However, Kylie's unique journey to financial success began when she harnessed her massive social media following to launch her own business ventures.

9 Kylie Jenner: Reality Television Stardom

Kylie Jenner made approximately $5 million per season of KUWTK

Kylie Jenner first stepped into the public eye as a member of the Kardashian-Jenner family, one of the most famous families in the world. The reality television show that was originally just a marketing tactic, Keeping Up with the Kardashians, catapulted her and her family to widespread fame.

Growing up on the show, she shared personal moments, family dynamics and milestones, allowing viewers to witness her transformation from adolescence to adulthood. This led to Kylie making $5 million per episode, starting at the age of 10 years old.

When the show moved from E! to Hulu and got a new name, The Kardashians, Kylie's payday went up. As such, for every season of The Kardashians, Kylie makes between $7.5 million and $8.2 million.

8 Kylie Cosmetics: The Birth Of An Empire

Kylie Cosmetics was worth $400 million in just 18 months

Kylie Jenner's most significant contribution to her net worth stems from her venture into the beauty industry. In 2015, at the age of 18, Kylie launched Kylie Lip Kits, which later evolved into Kylie Cosmetics. The brand's initial launch of lip kits sold out within minutes, capitalizing on Kylie's massive online presence and the burgeoning popularity of her signature plump lips.

The lip kits proved to do so well that within the first 18 months of the company, Kylie Cosmetics' revenue was valued at $400 million.In two years, the company had brought in a total of $630 million and by 2017, an additional $330 was earned.

The success of Kylie Cosmetics can be attributed to her strategic use of social media, her personal brand, and the power of influencer marketing. Over the years, the brand expanded its offerings beyond lip kits to include a wide range of makeup products. In 2020, Kylie sold a majority stake (51% of her company) to Coty Inc. for $600 million, valuing the brand at approximately $1.2 billion at that time.

However, Kylie has reportedly been unhappy with the way that Coty has been handling the brand. As such, Kylie has allegedly been in talks to try to buy back the majority share. But with disagreements over valuation, this has proven to be hard to do.

7 Kylie Jenner Branched Out With Kylie Skin

Kylie Jenner sold Kylie Skin as part of the $600 million deal with Coty, Inc.

While Kylie Cosmetics remains her most well-known business, Kylie Jenner has diversified her portfolio. Building on the success of Kylie Cosmetics, she launched Kylie Skin in 2019, a line of skincare products. The skincare line includes a variety of products such as cleansers, moisturizers, face masks, and serums.

Kylie Skin quickly gained popularity and became a successful addition to her brand, attracting a new customer base interested in skincare. With the launch of Kylie Skin, Kylie Jenner has firmly established her position as a beauty mogul with a diverse range of products catering to different beauty needs.

But, as part of the sale of her business, Kylie Cosmetics, Kylie also sold Kylie Skin to Coty. As such, she no longer has ties to the skincare portion that was once her company. The same can be said about the Kylie Baby line that Kylie launched as well.

6 Kylie Jenner's Fashion Collaborations

Kylie Jenner is estimated to earn multi-millions from her fashion collaborations

Kylie Jenner has collaborated with major fashion brands, including her collaboration with sister Kendall for their fashion line, Kendall + Kylie. This clothing line is geared towards young women and features trendy and stylish pieces that reflect the sisters' personal style.

Additionally, Kylie has also partnered with luxury fashion houses like Balmain, creating exclusive collections that combine her unique aesthetic with high-end design. Other collaborations include:

While it is unclear just how much Kylie makes from these collaborations, given what she makes via social media, it is estimated to be in the millions.

5 Kylie Jenner Launches Khy

Khy earned $1 million in sales with the first launch in November 2023

Kylie launched her own fashion line, Khy on November 1, 2023. In the tradition of Kylie's businesses, the launch of her first collection sold out within hours. Everything from faux leather trench coats to faux leather dresses, pants, and tops were sold. This equated to over $1 million in sales.

The second collection, released on November 15, 2023, did equally well. This time, the pieces were winter-friendly with puffer coats and base layers. The figures for the sales have yet to be released.

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A third drop occurred on December 7, 2023. This time, a cozier vibe was given as sweatshirts, sweatpants, and oversize tops were sold. Sales figures are still pending from the launch.

4 Kylie Jenner Launches Kylie Swim

Kylie Swim was initially a success, but quality issues caused the swim line to become defunct

In 2021, she launched Kylie Swim, a swimwear brand. The brand offers a wide range of swimwear styles, from bikinis to one-pieces, catering to different body types and personal preferences. Kylie Swim quickly gained popularity for its inclusive sizing options and attention to detail.

Kylie's keen eye for fashion and her ability to stay ahead of trends have undoubtedly contributed to the success of her swimwear line. With her massive social media following and loyal fan base, Kylie Swim became an instant hit.

However, as time went by and more people were purchasing the swimwear, there were more and more quality issues to report. That, coupled with the fact that when the swimwear became wet people complained it was see-through, caused Kylie Swim to become non-existent. Instead, it appears all of the focus is now on Khy.

3 The Power of Social Media And Personal Branding

Kylie Jenner earned an estimated $2 - $3 million per sponsored social media post

Kylie Jenner's financial success is intertwined with her social media prowess and her ability to curate a highly engaged online following. With millions of followers on platforms like Instagram, Twitter, and TikTok, she commands a significant influence in the digital realm. Her personal brand, characterized by a mix of relatable content and an aspirational lifestyle, has contributed to her business ventures' popularity and profitability.

Kylie's ability to leverage her social media platform for business promotion, personal branding, and philanthropic endeavors highlights her status as a modern influencer who can sway conversations and trends with a single post.

Each post that Kylie does is incredibly lucrative. It is estimated that Kylie makes $2 million to $3 million per sponsored post.

2 Kylie Jenner's Philanthropy And Public Image

Kylie Jenner has given away over $1 million to charities

Philanthropic initiatives and efforts have also accompanied Kylie Jenner's financial success. She has donated to various charitable causes, including medical research and aid organizations. Additionally, her involvement in philanthropy has helped shape her public image beyond her roles in the entertainment and business worlds.

Kylie is an ambassador for Smile Train. As such, one of the lip kits that she produced in 2016 was created so that the proceeds could go directly to the organization. That totaled $500,000.

In 2020, when the Australian wildfires were raging out of control, Kylie donated $1 million to the relief effort.

1 Kylie Jenner's Ever-Evolving Reach

Kylie Jenner continues to diversify to remain relevant

Kylie Jenner's journey from reality TV star to business mogul is a testament to her entrepreneurial spirit, strategic thinking, and ability to capitalize on her personal brand.

As her ventures continue to expand and evolve, her net worth is likely to follow suit, solidifying her place in the pantheon of influential figures in popular culture and entrepreneurship.

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